Monica Watkins, successful Ford model, artist and philanthropist combined her passion for helping others and an understanding of the power of art and created Art in Motion (AIM) in 2008. AIM serves as a platform to seek out and nurture young, disadvantaged youth, allowing them to reach their potential and enhance the world around them by setting an example of giving, hope and achievement. AIM emphasizes charity, social consciousness, artistic freedom and global harmony.


Through AIM, Monica has created art, music, fashion, and photography workshops to more than 1,300 children in Europe, Haiti, Asia and America working with incredible organizations and programs.
Over the past several years Monica has managed artists and created and hosted the Art in Motion TV/Radio Show at Urban Latino Radio. Additionally, Monica has shot and directed two documentary films, shot and art-directed fashion and photography campaigns and organized/produced numerous charity events.


Monica’s vision and immense contribution to Beauty for Freedom stem from her passion of assisting those who require help most. As an integral part of the team, she is determined to eradicate the global tragedy that human trafficking has become.


“The resilience of skin is similar to the resilience of the human spirit. All can be healed just by investing in the process.”

– Monica Watkins