27 Apr Denim Day NYC “I Am Not Invisible” Campaign Video
BK Style Foundation, Steps to End Family Violence and Beauty for Freedom Launch
Denim Day NYC’s “I am Not Invisible” Campaign
Campaign Launching Spring 2016
Raising Awareness for the Battle to End Sexual and Domestic Violence
Denim Day Rally/Press Conference April 27, 2016 11:00 a.m.
City Hall Steps—New York, NY 10007
NEW YORK (March 15, 2015)– Rick Davy, founder and Executive Director of the BK Style Foundation, Monica Watkins, Ford Model and founder of anti-trafficking organization Beauty for Freedom have partnered with Steps to End Family Violence in creating the Denim Day NYC #IAmNotInvisible Video and Photographic Campaign raising awareness for the survivors of sexual and domestic violence.
Launching April 2016, the campaign’s mission is to engage New Yorkers in the fight to end sexual and domestic violence and to raise funds and awareness for Denim Day NYC’s survivor advocacy programming. The first installment of the video and photo series created by CTM Sisters Productions, features several brave survivors and advocates and tackles the issues of victimization and feeling invisible and marginalized in regards to sexual violence and domestic violence.
“BK Style Foundation is committed to supporting causes that affects our community, and we recognized Denim Day NYC mission and think it very important that we support a cause that touches everyone. Sexual assault/Violence is an epidemic in the fashion community and we want to do our part to raise awareness.”- Rick Davy | Founder/Executive Director BK Style Foundation
“We are truly excited to launch the #IamNotInvisible Campaign in honor of all of the survivors of sexual and domestic violence globally. Their voices and bravery inspire us to do our part in the fight for all survivors!”- Monica Watkins | Founder Beauty for Freedom
“I am Not Invisible” Video Campaign Team
Director- Monica Watkins
Creative Director- Rick Davy
Original Score “Please Don’t Leave Me” by Ahmed Alabaca
Editors- Monica Watkins & Clyde James Ramos
Producers- CTM Sisters Productions, Steps to End Family Violence, BK Style Foundation & Beauty for Freedom
Animation/Graphic Artist- Pie Jung Wang of PolyZonic Productions
Graphic Designer- Sajji Lazarus
Retoucher/Photo Editor- Nachiket Guttikar
Assistants to Creative Director- Maria Krajewski & Alex Falk
Photographers- Monica Watkins, Kyra Taveras & Sara Perez
Videographers- Monica Watkins and Gregory Hutchinson
Video Assistants- Malik Steele, Thomas Roush & Marley Parker
Hair/Make-Up- Eden Di Bianco
Special thanks to City-As School, Manhattan Borough President’s Office & Manhattan Borough President Gale Brewer
About Denim Day NYC
Denim Day NYC is a coalition of community agencies, elected officials, students, and volunteers united to promote awareness around the issue of sexual assault. Denim Day grew out of a case in which a rape conviction was overturned because the judge reasoned the victim’s tight jeans meant that she helped her assailant to remove them, implying consent. People were outraged all over the world and wearing jeans became an international symbol of protest against erroneous and destructive attitudes and myths surrounding sexual assault. Denim Day started in Los Angeles and has grown into an international movement. Denim Day NYC started in 2010 with a collaborative of three agencies and has grown to more than 40 agencies uniting to promote awareness around the issue of sexual assault. denimday.nyc
BK Style Foundation was established in 2006, BK|SF is committed to creating project that will support and inspire the community thru fashion, art and music. BKSF is devoted to supporting and collaborating with other charitable organizations including the (Soles4Souls Foundation, MTV Staying Alive Foundation, The Foundation for Art in Motion, Denim Day NYC and Colel Chabad). BK|SF lends a voice to social issues including human rights, HIV/AIDS awareness, eco-friendly/sustainability initiatives, poverty, community development and leadership training. bkstyle.org
On March 4, 2014, Brooklyn Borough President, Eric L. Adams, formally endorsed Fashion Week Brooklyn as The Official Fashion Week of the borough. Recognized as Brooklyn’s premiere fashion event, Adams’ vast philanthropic efforts and passion for Brooklyn, ensures that the fashion and cultural arts communities will continue to flourish. Fashion Week Brooklyn is a Borough wide event collaborating with Galleries, Boutiques, Restaurants, and other locations around Brooklyn, during the FWBK seasons. fashionweekbrooklyn.com
About Beauty for Freedom
Beauty for Freedom is an innovative, sustainable platform providing the industries of Beauty and Fashion with a means to raise awareness, accountability, and financial contributions for charitable foundations and non-profits who fight human trafficking globally. beautyforfreedom.org
Media Contact- [email protected]